Monty Halls Cost - Visit Isle of Man
| Authority | Department for Enterprise |
|---|---|
| Date received | 2024-10-09 |
| Outcome | All information sent |
| Outcome date | 2024-10-25 |
| Case ID | 4185353 |
Summary
The request sought the total cost of Monty Halls' visits and a breakdown of the 'Extraordinary Isle' video production costs. The Department for Enterprise disclosed that Halls was not paid specifically for the video but under a £20,000 ambassadorial contract, while the campaign production cost £15,000.
Key Facts
- Monty Halls made two visits to the Isle of Man for Visit Isle of Man works.
- The total cost for Monty Halls' visits was £2,436.83.
- The 'Extraordinary Isle' campaign video production cost £15,000.
- Monty Halls was not paid specifically for the video but under a 12-month ambassadorial agreement totaling £20,000.
- All filming expenses and food/drink costs were paid to local businesses.
Data Disclosed
- £2,436.83
- £15,000
- £20,000
- £1,335.00
- £300.55
- 2024-10-09
- 2024-10-25
- 4185353
- 12 months
- two-minute
- 50 separate video segments
Original Request
I would like to know the total cost for all of Monty Hall's visits to the Isle of Man for works relating to Visit Isle of Man. I would also like to know how much the latest Visit Isle of Man 'This is our... extraordinary isle' video cost. I would like a breakdown of the costs; including production and how much Monty Halls was paid for his part in the video.
Data Tables (4)
| The | Extraordinary | Isl | e Campaign | was | curated | an | d | produced | for | Visit | Isle | of | ||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Man | by | a | production | company | based | on t | he | Isle | of | Man. | The | total | cost | for | ||||||||||||||||||||||||||||||
| pre | and | post p | roduction | and | filming | w | as | £15,000 | , | with | a | ll | of | the | creative | |||||||||||||||||||||||||||||
| stor | y | boarding | and p | roject | management | work | being | undertaken | in-house | |||||||||||||||||||||||||||||||||||
| The | result | is a | two-minute | hero | campaign | video | and | over | 50 | separate | video | |||||||||||||||||||||||||||||||||
| segments | alongside | a portfolio | of | imager | y assets | which | are | being | shared | |||||||||||||||||||||||||||||||||||
| across | V | isit | Isl | e of | M | an's | social | network | c | hannels | and | in | the | future | will | be | re- | |||||||||||||||||||||||||||
| purposed | and | shared | with | the | industry | to | use | as | part | of | thei | r | marketing | |||||||||||||||||||||||||||||||
| activity | to | promote t | he I |
| As | a | well-known | and | respected | marine | biologist | and | TV | broadcaster, | Monty | is | bringing | ||||||||||||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| awareness | to th | e important | work | being | undertaken | on | i | sland | in | regard | to | Marine | ||||||||||||||||||||||||||||||||
| Conservation, U | NESCO | Biosphere | status | and | raising | the | awareness | of | the | Isle | of | Man | ||||||||||||||||||||||||||||||||
| as | a | year | round | destination. | Monty | was | not | paid | specifically | for | the | Extraordinary | Isle | |||||||||||||||||||||||||||||||
| video. | Rather, | as part | of | a l | onger-term | partnership | agreement | in | an | Ambassadorial | ||||||||||||||||||||||||||||||||||
| role | for | 12 | mon | ths | totalling | £20,000. |
| Extraordinary Is | le Campaign | : £15,000.0 | ||||||||
|---|---|---|---|---|---|---|---|---|---|---|
| Activity | costs fo | r filming: | £1,335.00 | |||||||
| Food | and | Drink | expenses | : £ | 300.55 | |||||
| All | expenses | we | re with | local | businesses. |
Full Response Text
Freedom of Information Co-ordinator 1st Floor, St Georges Court Upper Church Street, Douglas Isle of Man IM1 1EX
Telephone: (01624 686400) Website: https://www.iomdfenterprise.im/
Our ref: 4185353 23 October 2024
Dear ###
We write further to your request, received 9 October 2024, which states:
"I would like to know the total cost for all of Monty Hall's visits to the Isle of Man for works relating to Visit Isle of Man.
I would also like to know how much the latest Visit Isle of Man 'This is our... extraordinary isle' video cost.
I would like a breakdown of the costs; including production and how much Monty Halls was paid for his part in the video."
Our response to your request is as follows:
- "I would like to know the total cost for all of Monty Hall's visits to the Isle of Man for works relating to Visit Isle of Man”.
The total cost for Monty Hall's two visits to the Isle of Man is £2,436.83.
- “I would also like to know how much the latest Visit Isle of Man 'This is our... extraordinary isle' video cost”.
The Extraordinary Isle Campaign was curated and produced for Visit Isle of
Man by a production company based on the Isle of Man. The total cost for
pre and post production and filming was £15,000, with all of the creative
story boarding and project management work being undertaken in-house.
The result is a two-minute hero campaign video and over 50 separate video
segments alongside a portfolio of imagery assets which are being shared
across Visit Isle of Man's social network channels and in the future will be re-
purposed and shared with the industry to use as part of their marketing
activity to promote the Island.
- “I would like a breakdown of the costs; including production and how much Monty Halls was paid for his part in the video."
As a well-known and respected marine biologist and TV broadcaster, Monty is bringing awareness to the important work being undertaken on island in regard to Marine Conservation, UNESCO Biosphere status and raising the awareness of the Isle of Man as a year round destination. Monty was not paid specifically for the Extraordinary Isle video. Rather, as part of a longer-term partnership agreement in an Ambassadorial role for 12 months totalling £20,000.
Breakdown of costs:
Extraordinary Isle Campaign: £15,000.00 Activity costs for filming: £1,335.00 Food and Drink expenses: £300.55 All expenses were with local businesses.
Please quote the reference number 4185353 in any future communications.
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