Mori Poll re improving local streets,roads,buses and cycling.

Summary

The requester asked how the public was selected for a Mori poll on local transport improvements and the cost to the Department of Infrastructure. The authority disclosed that a random probability sampling method was used from the Small Users File and confirmed the total cost was £9,950 for 3,000 surveys.

Key Facts

• The survey was administered by Ipsos MORI using a random probability sampling approach.
• The sample was generated from the Small Users File, a sub-file of the Postal Address File.
• The electoral register was not used because it is not an inclusive sampling frame.
• The Department of Infrastructure had no involvement in selecting specific addresses.
• The survey results are benchmarked against over 100 other local authorities.

Data Disclosed

• £9950
• 3000 postal surveys
• 2020-07-16
• 2020-08-06
• 1372237
• over 100 local authorities

Original Request

Dear Sir, the Mori poll that has gone to some households on the IOM how was the public selected to receive this poll on the Island and how much are Mori charging the Dept of Infrastructure for this?

Data Tables (1)

Full Response Text

Department of Infrastructure Sea Terminal Building, Douglas, Isle of Man, IM1 2RF

Contact: FOI Response Team Telephone: (01624) 686785 Email: dpo-doi@gov.im

Our ref: 1372237 6 August 2020

Dear ###

We write further to your request which was received on 16 July 2020 and which states (sic) - numbered for ease of reference:

"Dear Sir, the Mori poll that has gone to some households on the IOM 1. how was the public selected to receive this poll on the Island and 2. how much are Mori charging the Dept of Infrastructure for this?"

1. The survey is administered by Ipsos MORI who generate the sample from the Small Users File which is a sub-file of the Postal Address File (we do not use the electoral register because it is not an inclusive sampling frame). A random probability sampling approach is used. This means that each address has a known, and equal, chance of selection. The Department has no involvement in the selection of addresses and, indeed, does not know the addresses. 2. The Department has paid £9950 for 3000 postal surveys to be sent to Isle of Man residents. This is an inclusive cost for the survey to be sent, all replies logged and for the survey results to be interpreted. This survey is undertaken by over 100 local authorities and the results bench marked. Please quote the reference number 1372237 in any future communications.

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